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Creating New Destination Goals in Google Analytics
Goals in Google Analytics are a powerful insights that help you better understand what value your visitors are providing. One common way for tracking goals is to use a destination page on your site...
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Updating Destination Goals In Google Analytics
It’s pretty common that over time webpages move around on a site, new landing pages are introduced, new thank you pages, new URL’s, etc. These are all instances and examples of where an old destination...
View ArticleHow To Improve Reporting With Google Tag Manager
What is Google Tag Manager and how does it work Google Tag Manager is a tool that helps you track and record different web activities through code installed on your website referred to as tags. GTM...
View ArticleGoogle ad grants guide for nonprofits
Introduction Welcome to the Google Ad Grants Guide for Nonprofits, written and developed by Tower33 founder and Lead Strategist, Anthony Miller. Much of the information in this guide—in some form or...
View ArticleThe Pros and Cons of Manual CPC Bidding for Your Google Ads Campaigns: A...
Introduction As a digital marketer, you want to make the most out of your Google Ads campaigns. One of the most critical decisions you need to make is choosing the right bidding strategy. Bidding...
View ArticleMastering Google Ads: How to Improve Your Campaigns with Automated Bidding
Introduction Are you tired of manually adjusting your bids and struggling to keep up with the competition on Google Ads? Are you looking for a more efficient and effective way to manage your campaigns...
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